Task
The goal was to redesign Dranetta Reszko’s e-commerce platform to create a premium, user-friendly shopping experience. The challenge was to showcase the brand’s high-end aesthetic while improving navigation, product presentation, and overall usability to increase conversions and customer trust.
Solution
We developed a clean, modern design with intuitive navigation, high-quality visuals, and clear product categorization. The store was optimized for mobile devices, equipped with persuasive call-to-actions, and a simplified checkout process. The result is a polished online presence that reflects the brand’s quality and provides customers with a seamless, engaging shopping journey.
About the Project
The Dranetta Reszko e-commerce project focused on elevating the brand’s digital presence with a premium and engaging shopping experience. The redesign aimed to highlight the sophistication and quality of the products while making the entire purchasing process effortless and enjoyable for customers.
Desktop ​- 1920 px
To achieve this, the platform was reimagined with clean visuals, intuitive navigation, and thoughtfully structured product pages. Emphasis was placed on mobile responsiveness, clear categorization, and a seamless checkout experience. The new design reflects the brand’s identity, builds customer trust, and turns browsing into a refined, inspiring journey.
Mobile
​- 375 px

TYPOGRAPHY

COLOURS

Charcoal Navy #414A5D
Pure White#F2F2F2
Light Gray#E1E6EC
Off-White Gray#F2F4F4

Desktop view

Decorative lines
Example web page

MOBILE VIEW

Decor in the form of black stones

Contact Page

The Contact section was designed to make communication between the brand and its customers as seamless as possible. It provides multiple ways to get in touch, including a simple contact form, direct email, and phone number. The design focuses on clarity and accessibility, ensuring users can quickly find support, ask questions about products, or request assistance with their orders.